Neighborhood Health Campaign
Fall 2021
Role: Visual Designer
Team: Robert Montes (Marketing Manager), Sheila Biggs (PM), Katie Stephens (AD)
Neighborhood Health is a clinic in Nashville with 10 locations across the metro area. They serve a diverse population of patients and empower both insured and uninsured patients by working to decrease barriers to care.
I designed this ongoing large-scale campaign that can be seen throughout Nashville. It includes both environmental ads on benches and buses, as well as social media graphics.
I focused this campaign around real people and meaningful moments. Health and access to care is about more than just the absence of disease. It is about thriving, finding meaning, and achieving excellence.
We designed social media posts in both English and Spanish, which have been successful in connecting with the intended population and provided opportunities to answer questions in an open forum.
We also had the opportunity to use photos of actual patients and medical professionals from the clinic.
